The Trackster

The Trackster is online software that helps Personal Trainers communicate with and motivate their clients.

Referrals are an important way to build your PT business.  When one of your current clients has suggested to their friend to use your PT skills, half the job is done.

There are a lot of suggestions and ideas for getting more referrals for your business, you can just google it and a million ideas will be listed.

Last night I was listening to a small business podcast that is presented by @timboreid and the guest on the show, Kody Bateman said something that made me sit up.  He said “don’t ask for referrals, deserve them.”  It was simple and to the point.  If your business is fantastic and you provide a fantastic service then people will be happy to refer you to their friends, family and associates.

It was a great line and a line that for some reason just clicked with me.   Selling is a massively important part of any business, and I think it’s a part of business that makes a lot of people a little uneasy and a little self conscious.   I’m sure there are a lot of PT’s out there that would agree.  It think that’s why that line resonated with me last night.  It’s not a hard sell, it’s not forcing someone to do something, it’s just build or provide a great product or service, give solutions to peoples problems and hopefully build a nice business for yourself.  That’s my goal and I’m sure it’s the goal of most PT’s out there.

What do you think?  Are you comfortable with selling?  Have you got any advice on how you do it and how to make it easier?  Leave a comment below.